STRATEGIC GROWTH FOR FOUNDERS WHO ARE READY TO SCALE.

You've built something worth scaling. Now you need the strategy to make it happen. FORK Collective helps founders unlock growth with hands-on GTM expertise and the grounded advice that only comes from having done it before.

Built for founders, by a founder.

FORK Collective isn’t a marketing consultancy. We’re a strategic growth partner for founders and leaders who are navigating the messy, exciting, sometimes lonely work of scaling a business.

Kate Pollard has been where you are. She co-founded and scaled Circle In globally, raised three rounds of funding, and then sold the business. She now brings that experience to every engagement, simplifying complex problems and helping founders focus on what will actually move the needle.

About us
About us
Kate Pollard wearing a floral blouse sitting in front of a white brick wall.

1:1 support for founders

The founder journey can be a lonely roller-coaster. Whether you're gearing up to raise, trying to land your first client or stuck in the gap between product and market, Kate Pollard offers 1:1 mentoring support, based on her first-hand experience as a founder who’s been there.

Book a FREE consult
Book a FREE consult
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Go To Market Strategy

Know your customer. Own your market.

The biggest barrier to growth isn’t your product — it’s clarity. We work with you to define your ideal customer, sharpen your positioning, and build a go-to-market strategy that turns interest into revenue.

  • Customer segmentation and ICP development

  • Value proposition and messaging

  • Lead generation engine

  • GTM playbooks

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Growth Advisory

A strategic sounding board when you need it most.

Sometimes you don’t need a full engagement - you need someone sharp to sense-check your thinking, pressure-test your plan, or help you see the thing you’re too close to see. Kate works with founders and leadership teams to provide the right support.

  • Strategic growth advice

  • Competitive positioning

  • Marketing opportunity

  • Founder advisory and accountability

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Founder coaching and leadership

Scale yourself to scale your business.

Scaling a business is as much about the founder as the product. Through Scale From Within, a leadership coaching program for female founders, co-delivered with executive coach Dr Elena Hinova-McNamee, we help founders build the mindset, energy, and leadership capacity to grow sustainably.

  • Personal diagnostics

  • Peer community and connection

  • Evidence back frameworks and tools

  • Founder-led coaching and real lived experiences

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Fractional CMO

Senior marketing leadership without the full-time cost.

You need strategic marketing leadership but you’re not ready for a full-time CMO. As your fractional CMO, Kate embeds into your business to build the marketing architecture, set direction, and drive commercial outcomes.

  • Executive marketing leadership

  • Team mentoring and enablement

  • Marketing strategy and planning

  • Go To Market planning and prioritisation

Kate Pollard wearing a black satin blouse with puffed sleeves and a leopard print skirt standing with arms crossed in front of a white brick wall

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